Digital Marketing Blog
Remember this: “Fake it till you make it?” Well, not to burst your bubble but when it comes to your business authenticity, it doesn’t apply.
With more than 4.5 billion people now using social media—and with our physical and digital lives becoming increasingly intertwined—navigating social media has become an even more complex task for small businesses.
The big question on all our minds is what will we, as marketers, do without third-party cookies? Should we give up on marketing altogether?
Hashtags have truly evolved since they first came about back in 2007. Who knew the infamous hash or pound would go on to become one of the most integral aspects of a digital marketing kit?
A few years back, companies sold their products and services based on the features and benefits. The pricing, the length, the color options, etc. But this is no longer what sells, and it’s time to shift to updated online consumer behaviors because it’s changed.
Sometimes we turn a blind eye to how hard we’re working ourselves. Even when you love your job, it’s common to feel burnt out from time to time.
Digital privacy is important, there’s no doubt about it. In fact, it’s one of the biggest drivers behind the iOS 14 update—giving consumers more control over data they share.
However, from an advertising perspective, iOS 14 update is causing Facebook and Instagram ad campaign performance to go down across the board. So what do you do? What does this mean for your advertising? Below, we explain how iOS 14 changes advertising and provide a few tips on how you can optimize moving forward.
Find out how to determine if you need an agency by reading this ultimate guide. Learn about the many services we offer, what makes us different from other agencies, and why our clients love working with us!
Social media can be a wonderful thing, but it’s easy to get lost in the noise. Here are some tips for your self-care and digital wellness that will help you build a healthier life online.
There are so many goals we set for ourselves and business, but without measurement, we lose the basis of why we started. There are many ways for us to measure results, but one of our favorites is case studies.
Find out the latest trends in social media and how to use them for maximum exposure. These tips can help you grow your business or personal brand while keeping up with the times.
If you aren’t part of the industry, it can be difficult to understand what we do. Look no further - we have the answers to the frequently asked digital marketing questions!
According to comScore, the majority of us are getting our information from apps. Want to know what's popular and use it to your advantage? Want to know where your audience are and what they’re doing? Read this article to find out which apps are the most popular.
Find out some effective ways to combat stress and burnout. Stress can creep up on you, but there are some easy things you can do to keep it at bay. Here are a few ways to combat stress and burnout in 10 minutes.
Discover how to develop a successful marketing strategy and expose the 'hidden' mystery behind what it takes for your business to succeed. You'll learn about brand building, educating your market, applying your digital strategy, and more.
We all know that great content is king. But, did you ever stop to think about why? What’s the point of creating content if it doesn’t get read and shared? It’s time to write with people in mind --- instead of just spiders.
Picture yourself as Elon Musk. What are the first things that go through your mind? Do you find it difficult to stay focused on one thing during the day or do you not know how much time you've spent on a task? If so read further.
With so many agencies out there, how do you choose? Learn how to know when you're ready and the things to look for in choosing the right agency.
To have a thriving business, you need clients and to maintain those clients you must give them a positive, lasting experience. Here's how!
We are conditioned from the start to do the “right” thing. So often the thing we think is right is not necessarily right for us, it’s right for others. We tie money to time and effort and the second we feel like we are unproductive, we enter a vicious cycle of self-sabotage.
In a world where it feels like creativity is in short supply, there are some easy ways to get your creative juices flowing again. Whether you’re an artist or just need inspiration for something else, these tips can help!
Learn the secret to growing your Instagram followers with these tips. Want more engagement? You'll love this! Take one or take them all, these touchpoints are certain to make an impact on your social media reach.
The first thing you need to know is the difference between an agency and a firm. Every business should have this information, especially if they are considering hiring outside help for their marketing. Here’s what everyone needs to know about agencies vs firms.
One of our favorite ways to track and measure the success of a campaign is to put together a case study. We love sharing these with our team, our clients, and our prospects. Case studies are the perfect way to break down data in a comprehensible way.
The world of digital marketing is changing all the time. But there are a few things that really aren't true, and here we’re going to bust them! Why not read these myths about advertising now?
After a year like 2020, the overarching changes we’ve seen aren’t going to disappear anytime soon. It’s time to accept our new reality and find a way to capitalize on the new opportunities
As we come off a challenging year in marketing, it’s time for us to take advantage of new opportunities and answer the needs and desires of the market all 2021. So here’s how to be the comeback queen in 2021.
Take a look at what 2021 has in store for advertising trends. Stay up to date on what to integrate with your strategies and get amazing results in your business.
Discover what time batching is and when and how to use it. Read this article to learn about the amazing benefits of time management, holiday organization tactics, how to organize tasks in batches, and more!